Talk:Just Dance 2017/@comment-26494713-20161124132436/@comment-1465604-20161124133146

Just Dance 2017 is rated E10+ by the ESRB (U.S.) (Everyone 10 and over) and 3 by PEGI (most of Europe). It's already a game kids can and do play (at various conventions and events where Ubisoft has a Just Dance stage with the latest main series entry I've been to, around 33% or more of participants have been kids).

I think the "Kids Pack" is the result of a combination of three things: A way to add more kid-friendly (read: super-easy) routines to the game, a way to get more JDU subscriptions ("Mommy! Mommy! Mommy! Look! JDK songs!") and because they were easy and cheap to add to JDU (just encode the videos and slap them into the service after some bug testing. They already owned all the rights to the covers so it probably cost them next to nothing in additional licensing rights).